AugReal Science

AugReal Science

 

Introduction

I have an idea that will help college students learn and gain knowledge from a science textbook through Augmented Reality. This is when visual images that are not originally part a real world image on a camera screen appear digitally through an electronic device (WHat’s the Difference…).  My idea goes a little more in depth about using AR with Science textbooks. I want to propose Augmented Reality textbooks for college students who are looking to study science, by using an app and digital highlighters. I think this will be the best way for people to learn, especially if they are visual and/or kinesthetic learners. Before I get into the product, let’s start with these two styles of learning and how Augmented Reality can be way of helping with these techniques.

 

Learning Styles

Every person is different and has their own style of learning. A visual learner is one who best retains information by using any visual representations such as images (VAK). Kinesthetic learners are physical learners who best retain information with physical, hands-on activities (VAK).

 

Visual Learner

Since Augmented Reality can be a visual and interactive representation, this form will help students better retain information about what they are learning. A visual learner works well with any kind of visual representation, which includes charts, pictures, graphs, etc. (VAK). Visual learners also like to be organized, so an agenda book or journal of some sort is no stranger to them (VAK). This method of physical writing also makes them great note-takers because they have a physical reference to help them retain information better. My product would help visual learners with learning science because they can read through sections of the textbook and use the special highlighters that come with it to highlight information.

 

Kinesthetic Learner

As I have said before, Augmented Reality is a great way for someone to be interactive with what they are playing or what they are viewing. My product would be great for kinesthetic learners. Kinesthetic learners retain information best when working with physical activities (VAK). This includes activities that will get them going, and get their brain flowing (VAK). FOr Example, instead of learning about what chemical mixtures react best from a book alone, it’s better if they use physical chemicals to create combinations of their own, safety permitted. And the best thing about my product is the different colored highlighters, which I will go more in depth about later on. That being said, kinesthetic learners “use colored markers to emphasize key points…“ and “Provide highlighters, colored pens and/or pencils” (VAK). Kinesthetic learners prefer the physical textbook because “Print texts also offer the reader a different kinesthetic experience” (Harbin and O’Callaghan 5). Andrea R. Harbin and Tamara F. O’Callaghan also feel that “The physical act of turning pages, which have both weight and texture, may engage our brains differently…” (5).

 

Introducing AugReal Science

Now that we are more familiar with visual and kinesthetic learners, allow me to introduce AugReal Science. AugReal Science is an Augmented Reality program in application form on a smartphone, that college science students can use on any science textbook. All science textbooks would have an app that works with both IOS and Android.

 

Students, Professors, and AugReal Science

Professors can use AugReal Science to set up the science textbook designated for the class they are teaching. All they have to do when they first set up the textbook is to create an account, where it asks for their name, username/password for the account, the class they are lecturing, and the textbook that will be used. Once the app is set to the class and textbook used, all the students will do is make sure they have an account and use that account to enroll into the class. That way, they are automatically put on the roster and they get the book. The best part about AugReal Science, is that the textbooks are free.

 

AugReal Science Digital Highlighters

Once the students download the app and make an account, they are given these special, digital highlighters, provided by the professor, who is delivered these highlighters once an account is created. There are two highlighters, a pink and a green. Students use the highlighters to mark what they do and don’t understand. Green is for “understanding” and pink is for “explanation needed”. Then, they go into the app on their phone and the app picks up the color of the highlighter. If green, the app will bring up a 3-question quiz on the topic to ensure the student truly understands what they are reading. If they fail, a speaker through the app will explain the concept to the student. The app will then show a 3D model of the highlighted portion and the student is free to touch the model and observe it. If pink, the app will show a 3D model and the speaker will explain the concept of it. Consider it a mini Professor in the AugReal Science app.

 

How the Highlighters are Programmed

The app is specifically Augmented Reality, therefore it is possible to detect the color of the highlighter used. According to RDMilligan in Technology, a webcam uses “images and masks” to pick up or sensor a certain color based off what is coded. In other words, she uses a _thread method. This is when “we use OpenCV to convert the webcam into HSV format, then use our colour range to obtain an image mask” (RDMilligan). According to its own website, OpenCV “is an open source computer vision and machine learning software library” (OpenCV). HSV is the Hue-Saturation-Value, how color is measured based off its hue, or tint and its saturation, or how much gray there is in the color (Lifewire). This form of technology is used to promote these digital highlighters because of the combination of OpenCV and HSV. The _thread method is used to code so that image masks can recognize certain colors, in this case pink and green. The colors are then measured using the HSV to form a neon green or pink color.

 

Other Features of AugReal Science

You can change the language and the accent of the speaker based off your personal needs with understanding the speaker. This includes English, Spanish, French, etc. Although Augmented Reality amongst textbooks exist, having an app pick up these special highlighters makes the experience better because it encourages the students to read through and highlight what they do and don’t understand. The students practice note-taking by highlighting key points and learn through visual, 3D representations. Either way, they can use the app, hover over the textbook and a model will show up on it.

How AugReal Science is Used In Textbook

 

Advertising/Marketing

I will work with an advertising team that can spread the word about AugReal Science. The goal is to use mostly social media. While television commercials are effective, social media nowadays is used for just about anything and/or anyone who desires to be known. Two of the biggest platforms I wish to use include FaceBook and YouTube. A video will show what AugReal Science is, how it’s used, and how students and professors can benefit from it.

 

Conclusion

In conclusion, AugReal Science will be a great way to help college students learn Science a different and better way because it will help them better retain information, especially if they are visual and kinesthetic learners. What makes this product so intriguing is the idea that students are not just reading through a textbook, but they are becoming engaged by using the digital highlighters and looking at the 3D models. This way, they become more intellectually involved in a complex subject at school.

Annotated Bibliography

“What’s the Difference Between AR,VR, AND MR?” The Franklin Institute, 2018. https://www.fi.edu/difference-between-ar-vr-and-mr

The source is a website. It discusses what Augmented Reality, Virtual Reality, and Mixed Reality is along with their differences. The audience for this source is one who wants to learn the difference between each one so that these three terms are not mixed up in the future. A secondary audience for this source could be for those who want to use one, two, or all terms for a research project. This source was relevant and supports my project because is has the definition of Augmented Reality and how it differs with the others.

 

Harbin, Andrea, R. and O’Callaghan, Tamara, F. “Print Texts and the Reading Brain”. The Digital Arts and Humanities: Neogeography, Social Media, and Big Data Integrations and Applications. Springer International Publishing Switzerland, 2016. https://www.dropbox.com/s/src95mtx9ivucxq/text_and_sensorium_harbin_ocallaghan_DAH_2016.pdf?dl=0

This source is an article about Augmented Reality and the discussion of the physical book and reading. Andrea Harbin and Tamara O’Callaghan are professors here in the U.S. who study Medieval Literature. They have research on Augmented and Virtual Reality and correlate it to printed text in their document The Digital Arts and Humanities. The intended audience for this source is for those who are interested in learning more about Augmented and Virtual Reality. A secondary audience can be those who use the document as a source for a paper or other project of some sort. The source does support and is relevant to my project because the main part of my project is based off Augmented Reality of printed text.

 

RDMilligan in Technology. “Detect Colour Using Augmented Reality” Electric Soup. 30 Dec, 2015. https://rdmilligan.wordpress.com/2015/12/30/detect-colour-using-augmented-reality/

The source is on a WordPress document and it’s called “Detect Colour Using Augmented Reality”. The author is RDMilligan in Technology and the person has created an Augmented Reality robot that can detect a color based off emotion. For example, the robot can detect green, for happy. Anything green makes it happy. But when they can no longer see it, they get sad. This program uses OpenCV and HSV.

 

The audience for this source is for those who are interested in learning about how Augmented Reality can detect color. A secondary audience can be for those who wish to get into computer coding for products like this. There is a little bias in it because the focal point is only about color recognition through Augmented Reality. We don’t know if it is the same concept for something like Virtual Reality. However, this source does support and is relevant to my project because of the knowledge of the possibilities of using the same technological method for detecting the color of a highlighter in a textbook.

 

OpenCV. 4 Apr, 2019. https://opencv.org/

This source is a website called “OpenCV”. It just became a website in early April of this year and it “is an open source computer vision and machine learning software library” (OpenCV). I used this source as a way to learn more about how OpenCV works because this, along with  Hue-Saturation-Value (HSV) can be used to do color coding so that things such as Augmented Reality can detect color using an image mask. This website supports and is relevant to my project because it helps me gain knowledge about a software library that I am being introduced to for the first time that can possibly be used for Augmented Reality.

 

Clark, Don. “Visual, Auditory, and Kinesthetic Learning Styles”. Big Dog and Little Dog’s Performance Juxtaposition. 12 Jul, 2011. http://www.nwlink.com/~donclark/hrd/styles/vakt.html

The source used is a website that discusses visual, auditory, and kinesthetic learning. The author of the website is Don Mark. The website has information on what these learning styles are and what different kinds of learning techniques people of each learning style use. The audience of this website is for those who want to categorize themselves on which style of learning they use and what works best for them. A secondary audience could be someone who wants to generally learn more about each learning style. The website is relevant and does support my claim because it has a good amount of information that I was able to use for my project. Although I didn’t need to use the Auditory section, the website did help me since I used the Visual and Kinesthetic sections of it.

 

Bear, Jacci, Howard. “The HSV Color Model in Graphic Design”. Lifewire, 26 Apr. 2019. https://www.lifewire.com/what-is-hsv-in-design-1078068

This source is a website based on the Hue-Saturation Value (HSV) on color. The author is Jacci Howard Bear. The website has information on HSV and how it is used. The audience for this website could be for those who are graphic designers. Another audience could be for those who want to use HSV in a more professional manner. This website does support and is relevant to my project because of the knowledge it gives that I could use as possibly the same technological method for the color of the digital highlighter for AugReal Science.

 

 

Augmented Reality for Science Textbooks

I have an idea that will help with learning and gaining knowledge of a science textbook through augmented reality. This is when visual images that are not originally part of a screen appear digitally through an electronic device. I think this will be the best way for people to learn, especially if they are visual and/or kinesthetic learners. Before I get into the product, let’s start with these two styles of learning and how augmented reality can be way of helping with these techniques.

Every person is different and has their own style of learning. A visual learner is one who best retains information by using any visual representations such as images. Kinesthetic learners are physical learners who best retain information with hands-on activities. Since augmented reality can be a visual and interactive representation, this form will help students better retain information about what they are learning. This is also why kinesthetic learners prefer the physical textbook because “Print texts also offer the reader a different kinesthetic experience” (Harbin and O’Callaghan 5). Andrea R. Harbin and Tamara F. O’Callaghan also feel that “The physical act of turning pages, which have both weight and texture, may engage our brains differently…” (5). My idea goes a little more in depth about using AR with Science textbooks.

I want to propose augmented reality textbooks for college students who are looking to study science, by using an app and special highlighters. This product is open for college students who currently study any branch of science including biology, botany, ecology, geology, meteorology, zoology, or oceanography. I have personal experience with learning science in college. In my freshmen year of college, I wanted to study Biology, so I took the pre-requisites needed for it. As time went on I found myself struggling with retaining the information. And I know that science is a complex topic to learn about. I am more of a visual and kinesthetic learner, so I preferred having a physical textbook as well.

The students would purchase a textbook, download the app and use these special highlighters. All science textbooks would have an app that works with both IOS and Android. The app would be programed so that college students could use it on any science textbook. There are two highlighters, a pink and a green. Students use the highlighters to mark what they do and don’t understand. Green for “understanding” and pink for “explanation needed”. Then, they go into the app on their phone and the app picks up the color of the highlighter. If green, the app will show a 3D model of the highlighted portion and the student is free to touch the model and observe it. If pink, the app will show a 3D model and a speaker will explain the concept of it. Although augmented reality amongst textbooks exist, having an app pick up these special highlighters makes the experience better because it encourages the students to read through and highlight what they do and don’t understand. Either way, they can use the app, hover over the textbook and a model will show up on their book. The students practice note-taking by highlighting key points and learn through visual, 3D representation. Since the models are interactive, it’s great for visual and kinesthetic learners.

 

Harbin, Andrea, R. and O’Callaghan, Tamara, F. “Print Texts and the Reading Brain”. The Digital Arts and Humanities: Neogeography, Social Media, and Big Data Integrations and Applications. Springer International Publishing Switzerland, 2016. https://www.dropbox.com/s/src95mtx9ivucxq/text_and_sensorium_harbin_ocallaghan_DAH_2016.pdf?dl=0

Karl Stolley Reflection

Today in class, Karl Stolley skyped us and took the time to speak to us about the different typefaces (fonts) used. Some fonts that we discussed included Sans/Sans Serif, Helvetica, Caslon, Times New Roman, Bodoni, Acumin, Linotype, and Fututra. One thing I learned is that for the most part, these fonts are definitely considered easy and readable. I also see fonts in a different way because I now know that specific fonts are used for different reasons and not just because of the aesthetics. Italics for example are used for emphasis. I would consider these to be some of the more popular ones especially since you see these kinds of fonts on the titles of different stores. You could even see it on the Stevenson University logo. All in all, these fonts are still used to this day and probably will be around for a long time.

Chinese Woodblock Printing

Chinese Woodblock Printing

Who would’ve thought that it was possible to print out text using wood and ink? Well that’s exactly what happened decades ago in China, with the cultural phenomenon of Chinese woodblock printing. Chinese woodblock printing enhanced the way of copying multiple texts of up to many copies, including dramas, poems, histories, and novels. Chinese literature was such a great way for the Asian culture to express their art through text, whether it was linguistically or with artwork. The only problem was figuring out a way to spread their work and pass it on for others to see. Imagine, it’s the 600s and there are countless hours of hand copying, especially how expensive paper was back then. Seems exhausting. But then, woodblock printing became a thing and it was such an advantage for those who wanted to publish their work and have copies of their text printed for all to see. This was even true for artwork. Chinese woodblock printing had an impact on society because of its history and culture.

Beginning around the early 600s, Chinese woodblock printing was a way of the people to print and press text and make copies of up to thousands of volumes, prayers, images, etc. According to Chinese Literature, “Woodblock printing was a kind of printing press whereby a text could be copied quickly and easily by carving the characters in relief on wooden blocks which were then inked and pressed to paper” (Mark). Woodblock printing was such a convenient way of getting word out about anyone’s creation. Take Wang Wei for example. In Chinese Literature, “…poets like the great Wang Wei (c. 701-761 CE) were read and appreciated by people who would have never heard of his work before” (Mark). Not only was Chinese woodblock printing good for printing copies of someone’s poems, but it also was great for copying beautiful artwork. According to Chinese Literature, during the Tang Dynasty, there was a scroll of the “seated Bodhisattva Avalokitesvara…the bottom part contains a long prayer. Printed in ink on paper” (Mark). Woodblock printing was a popular type of printing technology that had an impact on China.

Chinese woodblock printing was used for only some of the literature used, but then as time went on it became an efficient way to copy many other things. According to Asian Education, “At first woodblock printing was mainly used for printing books on agriculture and medicine, as well as printing calendars, calligraphy, and auspicious charms”. Chinese literature was an interesting way of expressing words and emotions especially through paintings, poems, histories and prayers. According to Ancient History Encyclopedia’s Chinese Literature by Emily Mark, “The creation of woodblock printing, which became widespread during the Tang Dynasty under the second emperor Taizong (626-649 CE), made books more available to people” (Mark). Before this invention, technology was not advanced and not many copies were created because of the time-consuming effort of hand copying. Not to mention the expense of paper.

It’s difficult to say how popular woodblock printing is at this point since there are other printing techniques used in this day in age. Technology has evolved so much that there is also 3D printing, which is used in architecture for printing 3D models. But that’s just dealing with architecture. There are other forms of printing, but the most common way of printing nowadays is through a copying machine. Now, many copies of all sorts of text can be created through printing and copying. And the best part, no hand copying and there is affordable paper.

In conclusion, Chinese woodblock printing was a technique used around the 600s in which character were carved onto wood, and then pressed and inked onto paper. This cultural phenomenon started during the Tang dynasty and many used it to copy text and artwork. Famous poets such as Wang Wei became a famous poet because if it weren’t for this form of printing, it would probably take years to make so many copies of his poems. It’s amazing to know that you can also press art-filled masterpieces from a woodblock. Around this time, Chinese woodblock printing had a big impact on the Chinese culture and it wouldn’t be surprising if many across the country were still using this form of printing.

Work Cited

  1. Mark, Emily. “Chinese Literature”. Ancient History Encyclopedia, 11 Apr. 2016, https://www.ancient.eu/Chinese_Literature/.

Emily Mark has an English degree and has studied the Chinese culture, especially the Chinese Literature. The intended audience is for those who are interested in learning more about the Chinese woodblock printing. A secondary audience could be for those interested in the general topic of Chinese literature. This website was relevant and supported my topic because it gave knowledge on Chinese woodblock printing. This is also why it’s considered bias because it’s mainly on the good things about Chinese literature. But all in all, it was knowledgeable and talked about the history.

2. Mark, Emily. “Chinese woodblock print”. Ancient History Encyclopedia, 11 Apr. 2016, https://www.ancient.eu/image/4560/chinese-woodblock-print/.

Emily Mark has an English degree and has studied the Chinese culture, especially the Chinese Literature. The intended audience is for those who are interested in learning more about the Chinese Woodblock Printing and how the artwork was created since it’s a scroll with someone sitting criss cross and has a long prayer at the bottom of the scroll. A secondary audience would be for those studying the Chinese art. This image was relevant and did support my topic because it shows an art piece that was made and copied using woodblock printing. The good side to the website is that it has the image that shows the work that was made with this printing technique, but the downside is that there is not too much information on the scroll itself.

 

  1. “The Invention of Woodblock Printing in the Tang (618-906) and Song (960-1279) Dynasties”. Asian Education, 2012. http://education.asianart.org/explore-resources/background-information/invention-woodblock-printing-tang-618%E2%80%93906-and-song-960%E2%80%931279.

Art Education is a website based off art from different museums and the history on them. In this case, it’s on the invention of Chinese woodblock printing. The intended audience is for those who wish to learn more about the history of Chinese woodblock printing. This website is relevant and supported my topic because it has historical information on woodblock printing. Although that’s one of its strengths, the information however is not too in depth.

 

Blogs

Blogs

One of the most popular forms of communication still around, blogging gives people the opportunity to write a diary-like entry online for others to see. This genius creation gave people the opportunity to express their opinions and thoughts in their journals which then became a cultural phenomenon. Blogs are still used to this day, more popular then before thanks to the help of social media. Blogs are a way for many to voice their opinions in certain topics. It’s even gotten to the point where many are doing vlogs, video logs in which people record their own diary entry about an event in their life. Blogs have such an amazing impact in our society because of its history and culture.

Let us start with the history of a blog. According to St. James Encyclopedia of Popular Culture, “Blogging began in the early 1990s and soon became a powerful tool for social communication…” (333). Think of a blog as a diary entry, but for the Internet. And that’s exactly where it came from, people writing in their journals. According to Jill Walker Rettberg’s Seeing Ourselves Through Technology, “By the late eighteenth century, the personal diary had become common…as paper became cheaper and a wider group of people learned to read and write, personal diaries…became increasingly known” (5). As time went on what started out as paper writings became worldwide Internet diary entries. The book also states that “Vivane Serfaty (2004) compares blogs to the diaries of the Puritans, which were, she writes, ‘a requirement of self-discipline’ that ‘recounted a spiritual journey towards personal salvation’ (5)” (5). Diary entries back then were used for religious purposes for an individual to be grounded and stay religiously intact. And since it was from the age of the Puritans, technology wasn’t available.

Now that we know a little about where blogs came from, let’s explore how it has made a difference in our society. Since blogs started out as diary entries for religious purposes, blogs are not just for one topic, but multiple. These posts were a way for others to communicate with each other on any topic from food, to fashion, to politics, and so on. This was also a way for people to give a piece of their daily lives that others could possibly relate to. This could also be why modern blog posts are categorized depending on the topic, because common journal entries were for religious purposes back then. Which means many wrote journal entries related to religion.

We write blog posts about a relative topic whatever it may be. And we can see them on other popular social media sites. Not only does Jill Rettberg have a book on this technology-based innovation, but she also has her own blog created in the late 2000 that’s still going strong. One of her posts says “Blogs are different, but we often read them through other social media sites, finding links to blog posts on Facebook or Twitter. Blogs have grown increasingly….” (jill/txt). Now we see blog posts everywhere such as Pinterest, Instagram, and even Tumblr. If social media is still around, it’s believable that blogs will be too.

Blogging is still popular today, especially since there is now a thing called vlogs. A vlog is a video log by which people create a diary entry of their own, but in the form of a video. This is a popular innovation for, say, YouTubers because it gives them the opportunity to share their stories and events that happen throughout their daily lives.

What started out as common diary journal entries became a cultural phenomenon anywhere. Technology was not advance back then, which means nobody could really post a diary entry on the Internet. Now anybody can publish their diary entries through the process of blogging. From topics such as food and fashion, to travel and countries, anyone can voice their opinion about anything, just like blogger Jill Walker Rettberg. Blogging may even have sparked vlogging. This gives people a chance to record video diary entries. So instead of blog posts, vlogs are more of a visual representation. All in all, blogging will be around for long time if social media sites are still around.

Work Cited

  1. Rettberg, Jill. “Category Archives for Blogging”. jill/txt, Oct. 2000,

http://jilltxt.net/?cat=37.

The author of jill/txt is Jill Walker Rettberg. Rettberg is a blogger and has been blogging since 2000. She is also a writer in which she created a book called Seeing Ourselves Through Technology, which discusses our life with technology. The intended audience for this website is for those who are interested in reading her posts and possibly interacting with her on her website. A secondary audience could be for those who are interested in the topic of technology and would like to get insight from a blogger. This website was relevant for research and it did support my topic because it was a site from a blogger and her blog posts, which is what the basis of the research was about. Although it was relevant, it does have its pros and cons. One good thing about this website was that it there were a variety of technological topics to choose from with blogging. The downside is that if you’re not interested in voicing your opinion in this field, it doesn’t have a diverse number of topics. This is also why the website could be considered bias because it’s mainly about technology.

 

  1. Rettberg, Jill. “Seeing Ourselves Through Technology: How We Use Selfies, Blogs, and Wearable Devices to See and Shape Ourselves”. jill/txt, http://jilltxt.net/books/. Macmillan, Palgrave. 2 Oct. 2014.

The author of the book Seeing Ourselves Through Technology is Jill Walker Rettberg. Rettberg is a blogger and has been blogging since 2000. She also not too long ago came out with the second edition of her book. The intended audience is for people who are interested in technology and the book. A secondary audience could be for those who would like to find deeper meaning about how technology affects us as humans. This book was relevant and supported my topic because of its information on how we use blogging and the impact of it. It is bias only because Rettberg discusses the good about technology more than not. In terms of pros and cons, one good thing is that the book is informational on blogging. The only downside is that its not too diverse on technological topics.

 

  1. Giles, Cynthia. St. James Encyclopedia of Popular Culture. https://ezproxy.stevenson.edu:2354/ps/retrieve.do?tabID=T003&resultListType=RESULT_LIST&searchResultsType=SingleTab&searchType=BasicSearchForm&currentPosition=2&docId=GALE%7CCX2735800295&docType=Topic+overview&sort=RELEVANCE&contentSegment=&prodId=GVRL&contentSet=GALE%7CCX2735800295&searchId=R4&userGroupName=vjc_main&inPS=true.   James Press, 2013. p333-334.

Cynthia Giles created this piece of the St. James Encyclopedia of Popular Culture and intended to publish it for those who want to educate themselves on what is happening with blogging or any other general topic on pop culture. This site was relevant and supported my topic because it was on blogging, including the history and impact. The only reason why it would be bias is because it’s mostly about blogging. The good thing about this part of the encyclopedia is that it discusses a little about blogging, but the downside about it is that it doesn’t go into depth about it.

Carlos Hernandez

For 2/26/19

Carlos Hernandez is a writer/author who has created work that is made up of science fiction and fantasy. Many of his writings are poems, short stories, or novels like his most recent, Sal and Gabi Break the Universe. On the 26th of February, Hernandez came in for a discussion as well as a close read of two chapters from his new book that is expected to come out on March 5th.

After listening to Carlos Hernandez discuss his book and speaking to us about his writing experience, I’ve learned a few things. It’s good to fail many times when trying to write a great piece. The more you fail, the more you learn from your mistakes and become a better writer. It takes so much practice to write a good piece, especially since it’s a good idea to have others review it and critique your work. Most importantly, everything you have a passion for does not always have to be done for money. If you hardly get any money from publishing a novel, don’t get discouraged. If you truly love doing it money should not get in the way of doing what you love.

McLuhan’s Electric Circuit

Jessica Merrick

2/20/19

McLuhan compares our society in the “Media Age” to an electric circuit. If you think about it, his theory makes sense because metaphorically the way our thoughts and how we can communicate things to others by using media, shows just how big of a role media plays into us giving and receiving  knowledge. The way an electric circuit works is through positive and negative wires being hooked to, say, a light bulb. A battery is also attached to the wires, transferring energy through the wires and into the light bulb. This gives the light bulb the power to light up. Our brain can work the same way. When you have an idea, the “light bulb” in your head goes off. In this case, the media is the battery. When we are introduced to, or use media, the creative aspect of our brains lets us think different ideas. This is also true for when we think general good or bad thoughts.

Entreprenuership Panel

Jessica Merrick

2/13/19

Entrepreneurship Panel at Stevenson

The Entrepreneurship Panel consisted of 7 different Entrepreneurs who discussed the process of growing a successful, small business. This included John Dinkel of Dinkel Business Development, LLC., Chris Dealey of Whirlaway, LLC., Andrew Murphy of Flying Frog Publishing, Elizabeth Trimm of Enterprise Rent-A-Car, Andy Brown of Eat Pizza, Garret Pfeifer of Maryland Brand Management, and last but not least Jeannine Morber, Lecturer and Internship Coordinator of School of Business and Leadership at Stevenson University. Some things that I have learned from them is that it’s important to start a business early because you benefit from starting at a young age, especially financially, when it starts to grow. Another thing is that starting a small business can be a great way to have a Plan B source of income if Plan A doesn’t go as planned. You can make a business from current trends. People can have interests in what is popular. Speak to as many businessman as you can, this helps with making connections, building relationships, and spreading the word about your business. And most importantly, be consistent, stay positive, work hard and stay determined and you will go very far.

The Entreprenuership Panel connects to Introduction to Digital Publishing because it discusses how to grow a business through technology and other forms of media. If someone wishes to get word out about something, you would usually hear about it or see it from social media, Youtube, a blog, a news article, or other website. This is a great way to get word out about a business or something else. My goals include getting an education and an official degree for Film and Moving Image, and then find a stable/financial job where I could do on/off camera work, as well as edit and produce creative ideas. Overall, I wish to be successful financially and create work that will positively impact society.

Quote Analysis: The Medium is the Message

The Medium is the Message

Jessica Merrick

Remixing the Book

2/13/19

“All media are extensions of some human faculty—-psychic or physical” (26).

Many things are made up of media. Take technology for example. Since technology is constantly changing, so are we, especially since a lot of things are done using some form of technology. Just like transportation. Cars can be a replacement for a single person using their feet for walking or running. Instead of us physically in motion, a car takes the place of us physically in motion. in terms of how we function psychologically, media can take over how we think or process things. A computer desktop can be designed specifically to process information, save files, etc. It’s as if it’s an electronic brain.