Rhetorical Analysis: Tin House

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Tin House is a website that , in a rhetorical analysis of the website there is a lot to explore in the layout and design of the website to make it easy for readers to follow

Upon entering the website there is a clear header with the title Tin House, beneath the title it says magazine, books, workshop; because those are things this company provides. In the top right corner there is a set of three lines which features widgets that allow for quick access and movement through the website. These widgets include but are not limited to; books, workshop, podcast, ect.. On the far-right corner of the page there is a shopping cart so viewers can shop on this website, below there is a widget for both shopping and searching.

 

Below the main header, which is centered in the page, the rest of the articles follow the layout. There is an alternating image block which features 6 rotating images of different publications. There are then three images directly below which feature other important things for their website.

 

Genre

Tin House is a place for people so submit their work for others to read. Most recently we can actually see a post stating that they are changing their posting rules, they will no longer be publishing original work to their page. They have transitioned to only accepting submissions from authors with representation. They post many different types of literary work; fiction, poetry, and nonfiction. They also feature general posts which come from the Tin House themselves.

Audience

The audience for Tin House could have previously been anyone looking to have their original work posted to a website, however with recent changes there will probably be a shift in viewership. Authors who have been published by the website, avid readers, agents, podcasters, and those looking to intern or work for tin house will be the main readers to the website due to the changes. Everyday people who want their work published- not someone already famous

Context

They post content for people to read, while also selling both books and magazines. People are also able to come to this website for podcasts.

Purpose

To inform people of new and interesting literary work.

MODES

Linguistic

The website uses a very clear and concise language for all of their posts. Each post begins with a  picture, followed by a genre, date, title and author. Their language is not highly displayed through these individual posts because it is only a short excerpt, to see more the viewer must click to continue reading. Since each post is written by different authors there are a set of guidelines and instructions that must be followed before an authors work would be posted.

Visual

This website is very visually appealing. The background is white, the font is a bold black serif font which does is clear and easy to read. The webpage itself has no true colors. The featured images have colors, and three defining parts of each post which display the; Genre, Date, and read more, which are shown in red font. Anything in read font is going to lead to a clickable link.

Aural

The Tin House features no audio except for in their podcasts which readers must choose to click on.

Spatial

The spatial orientation of each article is laid out very nicely. It is directly in the center of the page, each title photo is the same length and width to keep a even margin space on the side of each post. However, the actual writing for each post is not centered, it is flushed to the left side of the title photo. This spacing is also very pleasing, the uncentered text still lays nicely along with the display photo for each article.

In the pages that feature books or magazines for sale, instead of centered images there are rows which contain four images of the piece for sale. The images are again all the same size and spacing. These are all in color and feature black text below which states the title and authors name.

Gestural

The gestural factor to the website is the ability to click on the widgets. These titles bring the reader to the exact page they would like to end up on. They have a clear message and result when clicking upon these subheadings.

Overtime this webpage has not changed much about how they choose to post their articles. In a poem, posted December 2019 compared to a poem posted June 2018 the layout is not much different. The only difference you will be between these two poems is that in Waiting for Happiness, there is an image of a book at the end of the poem, because this poem will be featured in this book.

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